Political Management
A book by Jennifer Lees-Marshment on political strategy and governance. Provides insights into managing political campaigns and public perception. customer insight: mixed thoughts or none
Highlights
- political campaign framework
- communication strategy insights
- governance and management perspective
Pros
- focus on political management
- authoritative perspective
- clear framework for campaigns
- accessible writing style
- relevant to policy communication
Cons
- limited customer insights available
- single review noted
- narrow to politics category