Imagining Consumers: Design and Innovation from Wedgwood to Corning (Studies in Industry and Society)
Academic exploration of design and innovation in industry. Highlights connections from Wedgwood to Corning and their impact on consumer culture. Customer insight indicates interest in historical design narratives
Highlights
- design-history linkage
- industrial innovation context
- brand-to-industry evolution
Pros
- historical design insights
- cross-industry perspective
- scholarly analysis of innovation
- clear narrative across brands
Cons
- niche academic focus
- limited consumer-oriented examples
- requires prior interest in design history
