Quintessence of Strategic Management: What You Really Need to Know to Survive in Business

Philip Kotler, Roland Berger, Nils Bickhoff ★ 3.8/5 · ItemOracle Score Mid-Range

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The Quintessence of Strategic Management: What You Really Need to Know to Survive in Business (Quintessence Series)

A concise guide on strategic management concepts for business survival. Key insights distilled for practical application and strategic thinking. Customer note: diverse perspectives on the topic are valued

Highlights

  • practical management insights
  • expert collaboration
  • survival-focused concepts

Pros

  • comprehensive coverage of strategic management concepts
  • co-authored by recognized experts
  • clear, structured insights for practitioners

Cons

  • no features listed in data
  • only 3 reviews available
  • title lengthy and verbose

Best For

  • mba study aid
  • executive briefing prep
  • strategy meeting reference
  • business case development
  • academic research starter
  • professional development reading

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